From idea to production, from production to industry. Tools for the development of material goods and industrial services
Modality: Virtual Duration: 26 hours: 20 virtual hours, 6 hours of autonomous work. Start date: 28 April Finish date: 09 June Schedules: Friday, 09:00 a.m. – 12:00 p.m. |
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Description
This course aims to introduce the production process of industrial goods and services in a systematic way through familiarization with the activities corresponding to the conceptualization, development and introduction of new goods and services to the market.
Sustainable development goals
Decent work and economic growth
Industry, innovation and infrastructure
Objectives and methodology
Objective
Facilitate practical tools that favor professional development in fields of industrial production.
Specific objectives
Synthesize the activities that allow the conceptualization, production and introduction of goods and services to the market through a vision both general and specific to the processes of ideation of goods, the different phases of their development and their competent activities.
Facilitate the understanding and adoption of tools for the development of industrial goods and/or services through the implementation of competent knowledge in the student's area of specialization.
Provide Knowledge and tools that allow the student to identify areas of interest in the field of conceptualization and development of industrial goods and/or services, as well as in previous, parallel, and consistent activities in the processes of their current area of competence.
Methodology:
The main method of instruction will be dissemination, through which the instructor will share theoretical and practical content regarding the theme of the seminar. Additionally, elements of the Design Thinking methodology will be implemented, allowing participants to deepen the knowledge presented through cases and real-life examples, as well as the systematic implementation of tools and practical skills.
Duration
26 hours: 20 virtual hours, 6 hours of autonomous work.
Contents
Session I
Name: Introduction to Design Engineering: Formulation of ideas Workload: 3 Hours (2 synchronous hours, 1 autonomous hour) Date and time: 28 April
Description:
In this session the participants will become familiar with the structure of the seminar, the learning method and the activities to be developed to implement the knowledge acquired. An overview of the topics to be covered throughout the seminar and the relationship between them will also be provided. Session I will allow the student to enter the development of industrial goods, introducing definitions, strategies and tools necessary for the formulation of an "idea", the first step for industrial innovation.
Contents:
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- Defining “Development of industrial goods and services”
- Relationship between asset development and marketing
- Industry growth strategies
- Development of industrial ideas
- Guidelines for the innovation process
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Session II
Name: Effective methods of product development and requirements specification
Workload: 4 Hours (3 synchronous hours, 1 autonomous hour)
Date and time: May 05
Description:
During the second session, the participants will learn to perceive and systematize the development process of a product and/or industrial good through four essential phases. In addition, strategies for decision making will be covered, the same ones that are essential for the development of a product and/or service from one phase to another. The session will also cover the formulation of requirements, the same ones that are a pillar and guide for the development of an industrial product and/or service.
Contents:
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- Phases of development of an idea: preliminary phase, design phase, materialization and detail phase, and implementation phase
- decision-making
- Objectives of the requirements specification
- Formulation of requirements
- Specification of technical requirements
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Session III
Name: Functionality analysis and market research for industrial goods and services
Workload: 4 Hours (3 synchronous hours, 1 autonomous hour)
Date and time: May 12
Description:
During the third session, the participants will learn to define the functionality of an industrial product and/or service through the identification of relevant social and commercial actors, as well as their interests and values. Through market research methods, participants will learn how the information obtained can be translated into functions and technical requirements of a product and/or service.
Contents:
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- Stakeholder identification
- Defining Business Interests and Values
- Definition of functions and commercial appeal
- Market research methods: desk research, focus groups, expert advice, usability studies and market simulation tests
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Session IV
Name: Phases of a good or service in the industry, technical conceptualization of an idea, user interaction and ergonomics
Workload: 4 Hours (3 synchronous hours, 1 autonomous hour)
Date and time: May 19
Description:
During the fourth session, the participants will understand and apply different perspectives to identify points of relevance for the differentiation of industrial products and/or services. From there, and with the knowledge of the previous sessions, the participants will proceed to define functions and technical concepts, also taking into account aspects such as the user's context, physical, cognitive and sensory ergonomics.
Contents:
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- Global projections for the development and marketing of a good or service: performance, optimization, description, segmentation and individualization
- Definition of functions and technical concepts
- Generation of technical concepts
- Interaction Analysis Scenarios
- Human factors and ergonomics
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Session V
Name: Creative techniques for engineers and concept selection methods
Workload: 4 Hours (3 synchronous hours, 1 autonomous hour)
Date and time: May 26
Description:
During the fifth session, students will acquire knowledge and tools to encourage creative thinking in technical contexts. To this end, the functioning of the creative brain, the cultural influence on creativity and the stages of the creative process will be revealed. On a practical level, the participants acquired systematic strategies to propose creative ideas, as well as methods for the selection of concepts.
Contents:
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- Architecture of the creative brain
- Types of creative techniques
- Phases of the creative process
- Associative, analogical and systematic techniques
- Selection of concepts: attribution of points, weighting coefficients and filters
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Session VI
Name: Evaluation of goods and services through user tests and success factors
Workload: 4 Hours (3 synchronous hours, 1 autonomous hour)
Date and time: 02 June
Description:
During the sixth session we will introduce usability tests for the evaluation of products and/or services in the last stages of their development. The participants will learn to distinguish when usability tests are relevant, as well as the factors that influence the success of a product and/or service. In order to make this knowledge tangible, real life cases will be introduced that exemplify how the prior consideration of success factors influence the reception of a product and/or service when it is introduced in the market.
Contents:
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- Usability tests: benefits and convenience in the development of products and services
- When is a successful product?
- SAPPHO and Cooper method for evaluating the success of a product and/or service
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Session VII
Name: Management, documentation, presentation and support of industrial projects
Workload: 4 Hours (3 synchronous hours, 1 autonomous hour)
Date and time: 09 June
Description:
During the seventh session, the participants will acquire knowledge and tools related to the management of the global development process of industrial products and/or services. The focus will be placed especially on the planning of the creative, technical and industrial process, as well as the communication of the results both orally and in writing.
Contents:
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- Role of the leader of an industrial project
- Scope of industrial project documentation
- Tools for project management and documentation
- Oral presentations
- Reports
- Bibliographic references
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Certificates
Once the activities and requirements for the development of the course have been fulfilled, the participants will receive the certificate of Approval of the virtual course: "From Idea to Production, from Production to Industry Tools for the development of material goods and industrial services", based on what is established in the Regulations of the Continuing Education Department, that is, that the participant obtains a minimum of 70% in the academic evaluation and 80% attendance at synchronous classes.
Recipients
Teachers and undergraduate students involved and/or interested in areas of knowledge and practices related to industrial production, the design and production of material goods and services, and the management of production projects.
Investment
General Public and Alumni....$40
Course sponsored by the University of Azuay for teachers and students of the UDA, within the framework of the permanent training program.