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Local tour guide - Logroño Canton

December 4, 2024 to September 6, 2025

Semi-presential modality
516 hours: 138 synchronous, 234 asynchronous, 32 workshop hours in the territory and 112 autonomous work.

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Course

About this course

Tourism represents a third of the value of trade and of the total world exports of services, it is the sector that generates the most jobs.
The training course as a Local Tourist Guide is designed to provide professionals with the necessary tools and techniques that facilitate the interaction between local inhabitants and their environment through innovative tourist animation techniques that are linked to the territory. In other words, the local guide will be able to interpret their territory, from a political, economic, cultural and environmental context, creating spaces for meetings and dialogues of knowledge.

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Objectives

Develop a training proposal aimed at creating and strengthening the capacities of local guides in the Logroño Canton, as a strategy to contribute to the reactivation of tourism in rural areas.

Specific objectives

  • Integrate a systemic territorial approach that supports the tourist activities of the actors related to their interpretation.
  • Know and apply interpretation techniques of natural and cultural heritage, for the promotion of territorial identity, among other tools.
  • Manage tourist programs and routes, for the diversification of the sustainable local tourist offer.
  • Propose new sustainable tourism initiatives that are articulated with local development strategies.
ODS

Sustainable development goals

Sustainable cities and communities

Sustainable cities and communities

Decent work and economic growth

Decent work and economic growth

Industry, innovation and infrastructure

Industry, innovation and infrastructure

Methodology

The course will be taught in semi-face-to-face mode, for which asynchronous virtual phases will be combined with synchronous virtual phases, in addition to the workshops in the territory and autonomous work that must be carried out by teams. 

Synchronous classes will be facilitated by combining a series of methodologies that include master classes, readings to be discussed in class, case analysis, practical team work, among other resources that favor the generation of knowledge. There will be support for each teacher in its various modalities (asynchronous, synchronous and in territory).

Field work in the territory will allow the content to be articulated with various active tourism strategies. The face-to-face phase will be assigned to the practices on guidelines.

Duration

Duration

Duration

516 hours: 138 synchronous, 234 asynchronous, 32 workshop hours in the territory and 112 autonomous work.

Opening hours

Synchronous hours from 18:00 to 20:00 / Workshop on site from 08:00 to 17:30

Mode

blended

Teachers)

Teachers)

Jorge Alberto Amaya Ruiz

Jorge Alberto Amaya Ruiz

Mgt.

Worked in the field of territorial development, governance and heritage management in Spain, El Salvador and Ecuador

Carlos Rodrigo Tenesaca Pacheco

Carlos Rodrigo Tenesaca Pacheco

Mgt.

Territorial Planning

Natalia María Rincón Del Valle

Natalia María Rincón Del Valle

Mgt.

Communication and Marketing

Ronald Edison Chaca Espinoza

Ronald Edison Chaca Espinoza

Mgt.

Tourist Planning

Content

Content

  • Didactic unit I
  • Didactic unit II
  • Didactic unit III
  • Didactic unit IV
  • Didactic unit V
The tourism system and its institutional framework for Ecuador

  • Tourist system
  • New perspectives of tourism
  • Tourism governance
  • Tourism and environmental legislation

Tourism planning and management of the territory

  • Guiding and group animation techniques
  • Professional ethics leadership
  • Conflict management
  • Hospitality workshop
  • Biosafety protocols for tourist guides
  • first aid workshop

Computer tools applied to the formulation of tourism strategies

  • Mapping
  • Turistic geography
  • Design of routes and tourist products
  • During this unit the first aid module will be developed

Tourist interpretation of natural heritage (on-site workshop)

  • Local history
  • Ecology
  • Local flora
  • local fauna
  • During this unit the first aid module will be developed

Tourist interpretation of cultural heritage (field workshop)

  • Education and Interpretation of heritage
  • Local cultural heritage and identity
  • Sustainable cultural tourism planning

Date

Dates

December 4, 2024 to September 6, 2025

Investment

Investment

General public

$ 600,00

Certificates

Certificates

This certification is recognized by the Ministry of Tourism - MINTUR. Once the activities and requirements for the development of the course have been completed, participants will receive the approval certificate, based on what is established in the Regulations of the Department of Continuing Education:

  • Attend at least 80% of the synchronous classes scheduled in each teaching unit and 100% of the face-to-face workshops in the territory.
  • Pass each teaching unit with a minimum grade of 70/100.

If you do not pass all the modules, the participant will NOT obtain a comprehensive certification of the training program; However, a certificate will be issued with details of the approved modules.

Information

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More information about this course

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